The Top 7 Men’s Eyewear Trends

Jul 9, 2019

VCPN surveyed ECPs, who told us that the most popular frames for men are round, metal, bold, rectangular, thin and light, aviator and sporty – and the manufacturers shared these styles.

“Dapper looks are trending. Bold looks are combined with classic silhouettes and colors to create a sleek and professional look with attitude. Often it is a strong masculine shape in acetates. The silhouette combined with greater color texture (horn tone, havana) and rich tones in gray and blue (in addition to the classic black and tortoise). The classic panto shape in metal and metal/acetate combinations have returned for the retro ‘90s trend.

The classic gold frame is leading the way, but also is silver, gunmetal and ruthenium. A bolder look is achieved when adding color such as a black rim on a gold frame or a tortoise rim on ruthenium. The classic ‘50s men’s combo/browbar frame has been reinvented and is trending. It can be worn as a bold statement or as a classic look. With new color combinations and shapes, this classic has been reinvented for a new era. Not just for sunglasses anymore, aviator/navigator shapes with a double bridge and larger shapes are a distinguished and fashion statement. You will find they are available in metals, acetates and a combination of the two, but the most popular continues to be the classic metal frame. Speaking of classic, the minimalist shapes of classic Americana eyewear continues to evolve and trend.

In 2019, we are seeing men’s eyewear in the classic shapes but trending in translucent colors, thinner acetates and metal temples and trim, creating a modernized look for a timeless style.”